RETAIL/HOME FURNISHINGS
For high-end window coverings company Smith and Noble, I wrote across multiple touch points, including print brochures (as seen below), display ads, in-store materials and a digital kiosk for placement in Home Depot. I did not do the Spanish translation, but I did edit the copy to fit, and have experience working on a variety of global projects.
HEALTHCare
I worked with a UX architect and designer to build the Kaiser Permanente e-visit portal. I was responsible for all copy, including instructions, surveys, buttons and CTAs and error messaging.
education
For the Learning Care Group’s collection of Montessori schools, I produced a 4-day photography and video shoot on location at one of their schools. By combining both shoots we were able to cut down on shoot days considerably, and ensure a consistent look and feel. The copy on the website and video script were written by LCG’s in-house writing team. See the photography and video here.